The term planter for the white man who enslaved blacks is factually incorrect. The blacks were doing the planting for the driver of enslaved persons. The term master is incorrect because it suggests an acceptance by the enslaved person of the relationship of being enslaved and of the enslaver. The term driver of enslaved persons is preferred above that of “enslaver” because it is better suited to cover the content of the relationship during slavery.

Source: https://decolonialityeurope.wixsite.com/decoloniality/key-concepts